How to overpower your Competitors by SocialAppsHQ

I guess you guys deserved to know this stuff. Avoid pitfalls such as marketing half-baked product, no-human touch, and overdose to deliver best results            Dear , Marketers, including those who are working with your competitors, often end up at a cross-road where they are not able to figure out what went wrong with their much anticipated marketing campaign. A lot of times, with some brainstorming they realize that they have committed a few fundamental mistakes. After analyzing several campaigns, we figured out following three common pitfalls that most marketers get trapped in: 1) Marketing first Product second: Quality offering should be the precursor to full-fledged marketing efforts not the reverse “Don’t fix the marketing first, fix your product. Once you’ve got a good product to talk about, the marketing’s going to flow from that.” – Scott Monty, Ford Social-Media Chief 2) Human Touch: Behave like a human not machine. Your fans are there to talk to you and not for a monologue. You need to engage with them by running sweepstakes, polls, and providing copuons. “You can be professional while also ‘keeping it real’ with your customers. By interacting with customers in a less formal way, you’ll build a strong human connection that helps build brand loyalty.” –David Hauser, Co-founder, Grasshopper 3) Don’t over do it:  You should not force anything on to your customers.You should only focus on creating a pull and facilitating customer engagement. “Engage rather than sell… Work as a co-creator, not a marketer.” –Tom H. C. Anderson, Market Researcher Marketers should always look to avoid these three pitfalls to overpower competitors in social media marketing. Cheers SocialAppsHQ Where can we take you from here? Signup Today Tips Resources Share 40ec7199392c552f11bef3e3b6f38840cce46cd6 with your friends to earn $20 worth of SocialAppsHQ credits on conversion        Follow us to stay on top            Our Apps Features Fully Customizable through CSS Real-time Analytic WYSIWIG HTML editor Upload unlimited pictures Configure behaviors for fans and non-fans 1-click viral widget configuration              Copyright © 2010-2011 Shimply, Inc (DBA SocialAppsHQ), All rights reserved. Our mailing address is: 848 N. Rainbow Blvd #1855 Las Vegas, NV 89107

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